Nowadays your online presence is one of the best ways to market your business. It doesn’t really matter whether you have an online business or a brick and mortar business. Using social media is a great way to get the word out about your business and to establish your identity online.Continue Reading
Using social media marketing to promote your business can be worthwhile if you know how to make the most of it.
You have to remember that social media marketing is not something that will get you massive results within a few weeks of starting out. It takes time and commitment. It also requires that you have specific goals.
Here are some specific things that will help you get more from social media marketing.Continue Reading
We’ve seen that social media marketing is a great way to get the word out about your business and products. But there are times when you have to recognize that social media marketing can become a time suck.
Social media marketing time management is extremely important. It’s a mouthful but something that is probably top of mind since most of us still have a 9-5.
I have some tips to help you with Marketing time management.Continue Reading
We’re continuing from our previous discussion about free or paid traffic. We aren’t talking about specifics, but rather the approaches.
Whether you decide to use advertising or plan to go the organic route, there are some promotional tactics that work well. You can use these for a variety of products and services.Continue Reading
Each social networking site has features that are unique to them but usually all have users that can ‘follow’ brands and individuals so that they can see their updates. The following is applicable to the most popular sites: Facebook, Twitter, Instagram, YouTube and Pinterest.
Which is better?
Many solopreneurs wonder what is the difference between advertising and social networking. The simple answer is that advertising allows you to target a select group of users and present them with an offer.Continue Reading
Social media marketing is a great way to increase your following online and also increase your subscriber list. And naturally there are some common mistakes that folks make when engaging in social media marketing.
If you are doing of these, make the change and look for improvement in your social media marketing.Continue Reading
One of the tasks related to using social media for your business is writing posts. Posts help keep your social media active on various platforms. It also helps to engage your audience. And having a strategy to get the most out of your social media marketing is important, maybe even critical for those us who have limited time.
For most of you, the primary goal of your social media marketingContinue Reading
One of the types of content that you need to create is social media content. Social media content is any content that you will use to share on social media.
It might be a blurb that goes with a link to a video or blog post, or it might be an infographic or meme. Creating content for social media is an important part of every business’s marketing strategy.
A lot of folks forget toContinue Reading
Successful social media experts know what it takes to make social media work for you. And that’s why so many new solopreneurs consider hiring an agency to do their social media marketing. But that’s usually not necessary.
Aside from posting regularly, posting relevant posts, and stand-out content, make sure that you Continue Reading
The basic idea behind customer centric marketing comes from the fact that only customers bring money into your business. Because of that, all marketing should focus on them.
This also goes for product development and content creation.
The concept of customer centric marketing is really Continue Reading