I love social media. Maybe because I’m an introvert. Maybe because I don’t watch TV very often. Maybe a little bit of both. I also love creating social media content. Social media content is any content that you’ll use for purposes of promoting on social media platforms. It might be a blurb that goes with a link to a video or blog post, or it might be an infographic or meme to help you get a point across. Creating social media content is an important part of your marketing strategy. … [Read more...]
Instagram Niches
I’m guessing you’ve noticed: Instagram is one of the fastest growing social networking platforms. Users can post their pictures online with a blurb and hashtags. The pictures are usually taken with a smartphone and uploaded to their account. … [Read more...]
How to get more from social media marketing
Using social media marketing to promote your business can be worthwhile if you know how to make the most of it. You have to remember that social media marketing is not something that will get you massive results within a few weeks of starting out. It takes time and commitment. It also requires that you have specific goals. Here are some specific things that will help you get more from social media marketing. … [Read more...]
Advertising or social networking, continued
We're continuing from our previous discussion about free or paid traffic. We aren't talking about specifics, but rather the approaches. Spammy Whether you decide to use advertising or plan to go the organic route, there are some promotional tactics that work well. You can use these for a variety of products and services. … [Read more...]
Social Media Marketing Mistakes
Social media marketing is a great way to increase your following online and also increase your subscriber list. And naturally there are some common mistakes that folks make when engaging in social media marketing. If you are doing of these, make the change and look for improvement in your social media marketing. … [Read more...]
Writing Social Media Posts That Folks Respond To
One of the tasks related to using social media for your business is writing posts. Posts help keep your social media active on various platforms. It also helps to engage your audience. And having a strategy to get the most out of your social media marketing is important, maybe even critical for those us who have limited time. For most of you, the primary goal of your social media marketing … [Read more...]
Creating Social Media Content
One of the types of content that you need to create is social media content. Social media content is any content that you will use to share on social media. It might be a blurb that goes with a link to a video or blog post, or it might be an infographic or meme. Creating content for social media is an important part of every business’s marketing strategy. Plan A lot of folks forget to … [Read more...]
Approach to Social Media Marketing
Successful social media experts know what it takes to make social media work for you. And that’s why so many new solopreneurs consider hiring an agency to do their social media marketing. But that's usually not necessary. Aside from posting regularly, posting relevant posts, and stand-out content, make sure that you … [Read more...]
Customer Centric Marketing
The basic idea behind customer centric marketing comes from the fact that only customers bring money into your business. Because of that, all marketing should focus on them. This also goes for product development and content creation. The concept of customer centric marketing is really … [Read more...]
Why Social Media Matters to Your Small Business
I believe social media will be around for quite a long time. It gives individuals and business entities a great way to connect and share their offerings. I would say most of our target audiences use social media of some sort. And since we often use our phones or mobile devices, connecting is just moments away. … [Read more...]